(Kostenlos herunterladen) Net Promoter Score Meme

Since its introduction in harvard business review 16 years ago the net promoter score or nps has become a foundational business metric based on a single question on a scale of 0 to 10 how.

Net promoter score meme. It is used as a proxy for gauging the customer s overall satisfaction with a company s product or service and the customer s loyalty to the brand. Nps measures the loyalty of customers to a company. Nps has been widely adopted with more than two thirds of fortune 1000 companies using the metric. The net promoter score is the world s leading metric for measuring customer loyalty. Net promoter score definition. The answers are based on a 0 10 scale. Nps stands for net promoter score which is a metric used in customer experience programs.

How to calculate net promoter score. Promoters passives or detractors. Subtracting the percentage of detractors from the percentage of promoters yields the net promoter score which can range from a low of 100 if every customer is a detractor to a high of 100 if every customer is a promoter. A net promoter score ranges between 100 and 100 with 100 being the worst and 100 being the best. Net promoter or net promoter score nps is a management tool that can be used to gauge the loyalty of a firm s customer relationships it serves as an alternative to traditional customer satisfaction research and is claimed to be correlated with revenue growth. The net promoter score is an index ranging from 100 to 100 that measures the willingness of customers to recommend a company s products or services to others. Based on your customer s rating from 1 to 10 you first need to classify people into one of the following groups.

Detractors score 0 6 are unhappy customers who can damage your brand and impede growth through negative word of mouth.